Digital & E-commerce Manager
Core
Lead digital growth and e-commerce transformation for an iconic Australian brand, managing online store evolution, customer experience, and direct-to-consumer sales.
Role type
Senior IC Digital & E-commerce Manager
Builds
New online store and customer experience platform, digital marketing campaigns, and DTC growth initiatives
Domain
FMCG / Food & Beverage / E-commerce
Required skills
E-commerce strategy, Shopify expertise, Project management, Digital marketing, Agency relationship management, Data analysis, Logistics/3PL coordination
Preferred skills
Customer lifecycle marketing, Website usability optimization, Strategic planning, Hands-on execution
Technologies
Shopify
Responsibilities
Lead online store transformation and roadmap execution, Drive digital marketing and customer acquisition strategies, Manage agency and partner relationships, Analyze performance metrics to optimize growth, Coordinate with logistics partners for fulfillment, Build systems and processes for future scalability
Seniority
Senior, hands-on IC