AVP, Specialist, Digital Product Management, Consumer Banking
Core
Lead digital product strategy and execution for consumer banking, focusing on digital customer acquisition, onboarding experiences, and online-to-offline (O2O) transformation.
Role type
Senior Digital Product Manager (Consumer Banking)
Builds
Digital customer acquisition channels, onboarding experiences, O2O customer relationship management platforms
Domain
Consumer Banking, Digital Transformation
Deliverable
product features
Required skills
Digital product management, strategic project leadership, data analysis, customer acquisition strategy, O2O platform management, risk mitigation, project governance
Preferred skills
Digital onboarding, AI knowledge, UX design, Adobe Analytics, wealth products knowledge
Technologies
Adobe Analytics
Responsibilities
Define product roadmap for consumer banking, drive digital acquisition strategies for new-to-bank customers, optimize O2O customer relationship management, conduct advanced data analysis for insights, lead post-implementation reviews and user training, manage project metrics and dependencies, ensure regulatory compliance
Seniority
Senior, hands-on IC
