Card Product Manager, Cards and Unsecured Loans
Core
Develop and execute strategic roadmaps for affluent, co-brand, and mass-market credit card portfolios, driving product innovation, marketing campaigns, and cross-functional delivery to maximize profitability and customer lifetime value.
Role type
Senior Product Manager (Credit Cards & Unsecured Loans)
Builds
Affluent credit cards, co-branded credit cards, and mass-market bank card products
Domain
Banking / Financial Services / Credit Cards
Deliverable
product features
Required skills
Market research and competitive analysis, Go-to-market strategy, Product lifecycle management, Cross-functional team leadership, Risk and compliance management, Performance KPI tracking, Stakeholder management, Strategic roadmap planning
Preferred skills
Experience with affluent customer segments, Co-brand partnership management, Mass market product scaling
Technologies
None stated
Responsibilities
Conduct market research and competitive analysis for card segments, Develop and execute marketing campaigns for card acquisition and engagement, Manage full product development lifecycle from ideation to launch, Oversee portfolio performance and profitability optimization, Ensure adherence to regulatory policies and risk mitigation, Track and analyze KPIs for product performance and customer value
Seniority
Senior, hands-on IC