Business Development Manager- Wireless IC
Core
Define product positioning and go-to-market strategies for wireless IC products, driving new business plans and aligning offerings with market demands.
Role type
Business Development Manager (Wireless Semiconductors)
Builds
New product business plans, go-to-market strategies, and revenue targets for wireless ICs
Domain
Wireless semiconductors, IoT, LoRa ecosystem
Deliverable
product features
Required skills
competitive analysis, go-to-market strategy development, product positioning, stakeholder coordination, customer engagement, data-driven decision-making, product performance analysis
Preferred skills
low power wireless technologies (LoRa, FSK, BLE, ZigBee, 802.15.4/4g, Wi-Fi), IoT application servicing, mentoring junior BD engineers/FAEs
Technologies
LoRa, FSK, BLE, ZigBee, 802.15.4, 4g, Wi-Fi
Responsibilities
Define USPs for wireless IC products, drive opportunity funnel creation, lead business development activities across sales and FAEs, engage customers to gather feedback, develop go-to-market plans for new launches, collaborate with engineering and LoRa ecosystem teams
Seniority
Senior, hands-on IC