Martech Lead / Martech Architect
Core
Architecting and engineering the connection between enterprise customer data and modern marketing technology to enable customer intelligence and activation.
Role type
Principal Data Engineer / Martech Architect
Builds
Scalable data pipelines, reusable patterns, and technical direction for the data and marketing technology ecosystem.
Domain
Financial Services / Customer Data Platforms / Marketing Technology
Deliverable
production ML models
Required skills
Enterprise data architecture, Snowflake, dbt, Customer Data Platforms (CDP), Identity resolution, Event-driven integration, API design, Data governance, Technical leadership
Preferred skills
Databricks, BigQuery, Redshift, Adobe Experience Platform, Salesforce Data Cloud, Segment, Tealium, Streaming patterns
Technologies
Snowflake, dbt, Adobe Experience Platform, Salesforce Data Cloud, Segment, Tealium, Databricks, BigQuery, Redshift
Responsibilities
Set technical direction for customer data and Martech architecture; Define scalable data movement patterns; Establish boundaries between enterprise data and Martech platforms; Design reusable approaches for profiles and identity resolution; Guide batch, near-real-time, and streaming integration patterns; Establish engineering standards for data quality and observability; Mentor engineers and validate complex designs.
Seniority
Principal, hands-on IC with strategic influence