Marketing Science Associate Director
Core
Deliver commercial insights to inform strategic choices and commercial decisions in hemoglobinopathies (SCD/TDT) and other categories.
Role type
Associate Director, Commercial Strategy & Market Research
Builds
Insights plans, primary market research studies, data analytics, situation analyses, and long-range plan assumptions
Domain
Biopharma, Hemoglobinopathies (SCD/TDT), Cell & Gene Therapies
Deliverable
dashboards & analysis
Required skills
Primary market research design and execution, Complex quantitative analysis, Real-world data (RWD) expertise, Rare disease domain knowledge, US launch experience, Strategic communication
Preferred skills
Cell & gene therapy knowledge, Past US launch and inline brand experience
Technologies
Market research platforms, Analytics tools, RWD sources (claims, EHR)
Responsibilities
Formulate insights generation plans, Design and execute primary market research, Define and oversee data analytics execution, Maintain Insights book and situation analysis, Support analytics coordination forum, Provide assumptions for LRP forecast model
Seniority
Senior, Management