Senior Director, US Marketing Lead (IgAN)
Core
Define portfolio strategy, oversee brand strategies and lifecycle activities, and track performance against goals for Vertex's product portfolio.
Role type
Senior Director, Marketing (Strategy & People Management)
Builds
Brand strategies, external communications materials, and strategic/tactical plans for the portfolio.
Domain
Biotechnology / Pharmaceutical Marketing
Deliverable
product features
Required skills
Portfolio strategy definition, market landscape analysis, brand lifecycle management, team leadership, financial accountability, ROI evaluation, market forecasting, stakeholder insight generation, cross-functional partnership building.
Preferred skills
Experience in pharmaceutical sales or ad agency, analytical mindset, strategic recommendation development.
Technologies
MS Office (PPT, Excel, Word)
Responsibilities
Develop portfolio strategy, oversee brand strategy creation, lead team through communication challenges, provide input into forecasting assumptions, generate and consolidate key insights, lead cross-functional partnerships, evaluate ROI, manage subordinate managers or individual contributors.
Seniority
Senior Director, People Manager