Product Lead - Digital Investment Products
Core
Lead the growth and local stewardship of ING's digitally offered investment products (Self Invest, Easy Invest, Pension Investing) in the Netherlands, driving commercial performance and go-to-market execution.
Role type
Senior Product Lead (Digital Investment Products)
Builds
Digital investment product portfolio and customer journeys for Private Individuals, Business Banking, and Private Banking
Domain
Banking / Investments / Digital Finance
Deliverable
product features
Required skills
Team leadership, commercial strategy, go-to-market execution, data-driven decision making, regulated product governance, stakeholder alignment, customer journey optimization, AI integration
Preferred skills
Dutch language capability, knowledge of Dutch investment market
Technologies
Digital channels (app/web/email), AI tools
Responsibilities
Lead and coach a team of 7 product and growth professionals; Shape and execute growth strategy for investment products; Lead integrated go-to-market execution across digital channels; Use insights to improve acquisition, conversion, and retention; Act as principal local business counterpart for global product owners; Maintain end-to-end view of customer journeys; Ensure local product stewardship including governance and risk; Create alignment across product, marketing, sales, operations, and global stakeholders.
Seniority
Senior, hands-on IC with team leadership
