Retail Marketing Specialist
Core
Plan, organize, and execute retail marketing initiatives to support business goals, conceptualize in-store experiences and community events, and manage relationships with partners, vendors, and agencies.
Role type
Retail Marketing Specialist (Level II Individual Contributor)
Builds
In-store experiences, community events, localized campaigns, and strategic brand partnerships
Domain
Fashion retail (Women's, Men's, Scrubs)
Deliverable
product features
Required skills
Strategic planning, creative development, project management, budget management, vendor/agency relationship management, marketing analytics, Microsoft Office proficiency
Preferred skills
Generative AI tool usage, innovation mindset, ability to guide lower-level team members
Responsibilities
Plan and execute retail marketing initiatives; conceptualize in-store experiences and community events; manage timelines, budgets, and assets; track KPIs and campaign performance; build relationships with brand partners and influencers
Seniority
Mid-level, hands-on IC with general direction