Senior Manager, Downstream Marketing - ENT
Core
Develops and directs marketing programs for the ENT (Ear, Nose, and Throat) product portfolio, managing product lifecycle, strategy, and pricing.
Role type
Senior Manager, Downstream Marketing
Builds
ENT product portfolio strategies, marketing plans, and product introductions
Domain
Medical Devices / Healthcare
Deliverable
product features
Required skills
Product lifecycle management, market research analysis, pricing strategy, P&L management, team leadership, cross-functional collaboration, segmentation and positioning
Preferred skills
MBA, medical device industry experience, people management experience
Technologies
Microsoft Office (Excel, Word, PowerPoint)
Responsibilities
Lead teams responsible for product or portfolio strategy; create and execute marketing plans; challenge teams on segmentation, targeting, and positioning; modify pricing strategies based on market conditions; develop key relationships with industry thought leaders; establish metrics for customer engagement; hire, coach, and appraise team members
Seniority
Senior, hands-on IC with management responsibilities
