Manager, Commercial Analytics & Revenue Growth
Core
Transform data into actionable business insights to drive profitable growth, operational effectiveness, and strategic decision-making for Ocean Spray.
Role type
Manager, Commercial Analytics & Revenue Growth
Builds
Commercial forecasting models, Marketing Mix Modeling (MMM) analyses, pricing/promotion elasticity models, and scenario simulations.
Domain
Consumer Packaged Goods (CPG), Retail, Syndicated Data
Deliverable
production ML models | dashboards & analysis
Required skills
Advanced analytics, econometric modeling, statistical modeling, optimization techniques, Marketing Mix Modeling (MMM), pricing and promotion analytics, A/B testing, scenario analysis, Python, SQL, SAS, Power BI/Tableau, Circana/Nielsen data experience
Preferred skills
Master's degree, CPG/retail industry experience, experience with syndicated data sources
Technologies
Python, SQL, SAS, Power BI, Tableau, Circana, Nielsen
Responsibilities
Develop and maintain commercial forecasting and optimization models; Execute Marketing Mix Modeling (MMM) analyses; Design and evaluate controlled experiments and A/B tests; Partner with cross-functional stakeholders to translate business objectives into analytical solutions; Communicate analytical findings and recommendations to leadership teams.
Seniority
Manager, hands-on IC with strategic partnership