Director, Key Accounts Marketing
Core
Develop promotional strategy and tactical plans for Oncology and Hematology Key Strategic Provider Accounts to build loyalty and ensure brand resonance with C-Suite and D-Suite leaders.
Role type
Director, Key Accounts Marketing (Pharmaceuticals)
Builds
Key Account Marketing sponsorships, promotional tactics, and collaborative projects for strategic provider accounts.
Domain
Pharmaceuticals / Oncology / Key Account Management
Deliverable
product features
Required skills
Marketing strategy, tactical planning, budget management, market analysis, competitive benchmarking, vendor management, stakeholder engagement, performance reporting, business planning.
Preferred skills
MBA, leadership in sales management, experience in oncology.
Technologies
None stated
Responsibilities
Develop promotional strategy and tactical plan aligned to brand plan; Partner with brand marketing teams to share data and insights; Work closely with OKAL Leader and team as a dotted line member; Provide leadership support to Brand Plan development; Manage Key Accounts Marketing budget and track KPIs/ROI; Collaborate on targeting and business planning presentations.
Seniority
Director, strategic leadership
