Director, Key Accounts Marketing
Core
Develop and execute Key Account Marketing sponsorships and strategies for Oncology and Hematology strategic provider accounts to build loyalty and resonate with C-Suite and D-Suite leaders.
Role type
Director, Key Accounts Marketing (Oncology)
Builds
Oncology brand resonance and strategic provider account loyalty
Domain
Pharmaceutical/Biotech, Oncology
Deliverable
product features
Required skills
Marketing strategy, tactical planning, budget management, KPI/ROI tracking, market analysis, competitive benchmarking, vendor management, stakeholder collaboration, influential presentation
Preferred skills
MBA, leadership in sales management, oncology domain expertise
Technologies
None stated
Responsibilities
Develop promotional strategy and tactical plans aligned to brand plan; Partner with brand marketing teams to share data and insights; Attend professional association meetings to connect with target customers; Provide leadership support to Brand Plan development; Manage Key Accounts Marketing budget and track effectiveness; Collaborate on targeting, performance reporting, and business planning.
Seniority
Director, strategic leadership
