Senior Manager - Senior Manager - Corporate Communications
Core
Strategize and execute external and internal communications practices to enhance PUMA's brand image and increase media coverage.
Role type
Senior Manager, Corporate Communications
Builds
Integrated internal and external corporate communication plans, brand narratives, and employer branding initiatives.
Domain
Sports apparel and footwear industry, Corporate Communications, PR
Deliverable
product features
Required skills
Strategic communication planning, media relations management, crisis management, thought leadership positioning, content ideation for social media, employer branding strategy, stakeholder management
Preferred skills
Experience in PR, communications, or journalism, pre-existing relationships with media and agencies, ability to manage multiple projects simultaneously
Technologies
LinkedIn, Glassdoor
Responsibilities
Develop and implement integrated communication plans, manage relationships with key industry media and agencies, respond to media inquiries and pitch proactive stories, execute media opportunities to establish brand presence, create content for PUMA India on LinkedIn, manage reviews on Glassdoor, work with HR on internal communication collaterals, drive employer branding initiatives, manage crisis-led PR, position thought leadership through events and Op-eds.
Seniority
Senior, hands-on IC with management responsibilities