Entertainment Marketing Manager
Core
Develop and execute strategic entertainment partnerships and ambassador marketing initiatives to advance PUMA's brand and business objectives.
Role type
Entertainment Marketing Manager
Builds
Integrated marketing programs, ambassador campaigns, and product seeding activations for PUMA
Domain
Sports apparel and footwear marketing
Deliverable
product features
Required skills
Brand marketing strategy, partnership management, project management, stakeholder coordination, contract deliverable oversight, product seeding execution, industry relationship building
Preferred skills
PR/social/influencer/events/commercial tactics understanding, early morning/late-night/weekend availability, domestic travel
Technologies
Microsoft Office (Word, PPT, Excel, Teams)
Responsibilities
Manage day-to-day relationships with talent, partners, and internal stakeholders; oversee ambassador contractual deliverables including photoshoots and social campaigns; coordinate cross-functional workstreams; lead project management activities including brief development and timeline oversight; handle ambassador servicing needs such as invoice processing and travel booking; execute product seeding initiatives and showroom activations; build and maintain relationships with talent and industry contacts.
Seniority
Mid-level, hands-on IC