Brand & Customer Manager KSA - CVM
Core
Leading and coordinating efforts for the Cardiometabolic portfolio, specifically driving the launch of a new PCSK9 inhibitor in Saudi Arabia to ensure brand success and patient impact.
Role type
Brand & Customer Manager (Pharmaceuticals)
Builds
New drug launches and long-term brand strategies for the Cardiometabolic portfolio
Domain
Pharmaceuticals / Cardiometabolic
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand Strategy, Marketing Strategy Implementation, Stakeholder Engagement, Strategic Planning, Project Management, Marketing Data Analysis, Cross-Functional Collaboration, Cardiology knowledge, Launch Management, Budget Management
Preferred skills
Cardiometabolic area experience, Launch experience in KSA
Technologies
CRM, Digital marketing tools, Print media, In-person events
Responsibilities
Develop and execute comprehensive launch plans including product positioning and patient journey mapping; Lead integrated communication strategies across digital, print, and in-person channels; Engage with Key Opinion Leaders (KOLs) and healthcare professionals to support brand awareness; Manage brand budgets and monitor sales data and marketing KPIs; Coordinate cross-functional collaboration for lifecycle management and strategic planning.
Seniority
Mid-Senior, hands-on IC