Senior SEO Specialist
Core
Drive organic search and AI-powered answer engine optimization (AEO) strategies across international markets, focusing on Germany, UK, ANZ, and Tier 2 regions.
Role type
Senior individual contributor SEO/AEO specialist
Builds
Organic visibility, topical authority, AI retrieval rankings, and localized content ecosystems for Zendesk's global customer service platform.
Domain
SaaS / Customer Experience / International SEO / AI Search
Deliverable
production ML models | product features | dashboards & analysis
Required skills
International SEO strategy, AEO optimization, German language fluency, technical SEO audits, AI-powered automation, LLM integration, cross-functional leadership, data analysis
Preferred skills
Experience in SaaS/enterprise environments, agentic workflows, experiment design
Technologies
GA4, Google Search Console, Snowflake, Profound, LLMs, APIs, workflow automation platforms, scripting
Responsibilities
Execute SEO/AEO strategy across multiple markets; lead German-language organic work; maintain technical SEO health and site architecture; develop AI-powered automations for research and optimization; analyze performance and connect organic metrics to business outcomes; collaborate with Content, Web, Engineering, and Marketing teams.
Seniority
Senior, hands-on IC