Director, Precision Engagement and Orchestration
Core
Lead the development and orchestration of scalable Precision Engagement use cases to create connected, intelligent, and personalized customer experiences at scale for Sanofi's North American markets.
Role type
Director, Precision Engagement and Orchestration
Builds
Scalable engagement capabilities, reusable frameworks, and AI-driven customer journey solutions.
Domain
Biopharma / Healthcare / MarTech / Customer Experience
Deliverable
product features
Required skills
Omnichannel strategy, customer journey mapping, agile product ownership, cross-functional leadership, use case orchestration, data and analytics, AI and automation, stakeholder management, roadmap planning
Preferred skills
Experience with MarTech platforms, advanced analytics, AI pilot programs, build-versus-buy decision making
Technologies
MarTech platforms, AI, advanced analytics, automation tools
Responsibilities
Define and prioritize high-value Precision Engagement use cases based on customer insights and business objectives; translate use cases into functional, data, and technology requirements; shepherd use cases through the agile product development lifecycle; lead cross-functional delivery across Brand, Digital, Analytics, Field, and Medical Affairs; design scalable engagement solutions including audience targeting, triggers, and channel sequencing; drive innovation by incubating and piloting AI and emerging technologies; develop reusable frameworks and enablement materials for business teams.
Seniority
Director, strategic leadership with hands-on product ownership
