Manager, Mainstreet Marketing Claims (Hybrid)
Core
Own marketing operations strategy for card & application claims, transforming how claims are managed to minimize risk and enable self-service.
Role type
Manager, Product Marketing (Claims)
Builds
Claims library platform, claim risk rubrics, automated auditing functions, centralized feedback loops for claim development
Domain
Financial Services / Credit Cards / Marketing Operations
Deliverable
product features
Required skills
Product marketing strategy, multi-channel digital marketing, cross-functional team leadership, marketing tech platform management, claim documentation and substantiation, legal guidance interpretation, project management, stakeholder influence
Preferred skills
Financial services marketing experience, marketing intent management, insights and channel team partnership
Technologies
Content management platforms, marketing tech platforms
Responsibilities
Champion claims library platform adoption, partner with legal to ensure thorough claim documentation, represent business interests in evolving claim legal guidance, provide channels claim recommendations, serve as escalation point for claim changes, partner with Product team to automate manual auditing functions, solve for claim performance tracking
Seniority
Manager, hands-on IC with strategic influence