Senior Marketing Manager, NA Hospital
Core
Plans and manages strategic and tactical marketing activities for the North American Hospital Resuscitation Market, serving EMS, hospital, public safety, and military customers.
Role type
Senior Marketing Manager (Medical Devices)
Builds
Hospital resuscitation products including AEDs, trauma kits, ventilators, and temperature management solutions
Domain
Medical Devices / Cardiopulmonary & Respiratory Care
Deliverable
product features
Required skills
Market strategy development, competitive intelligence analysis, product launch execution, sales force enablement, customer satisfaction management, budget management
Preferred skills
Resuscitation, cardiology, and/or cath lab domain expertise, capital devices experience
Technologies
None explicitly listed
Responsibilities
Develop and execute positioning and market strategy; Serve as product and market expert for current and future Hospital Resuscitation products; Execute product launches including collateral development; Collect and analyze competitive intelligence; Provide sales force with market and technical data; Participate in customer visits and sales training; Manage marketing expenses effectively
Seniority
Senior, hands-on IC
