New Product Planning Manager, Digital and Connected Care
Core
Upstream marketing role shaping product strategy for digital and connected cardiac solutions, transforming patient-facing digital experiences and physician data consumption.
Role type
Senior IC New Product Planning Manager (Digital Health)
Builds
Multi-year strategies for digital/connected cardiac solutions, patient engagement frameworks, and cardiologist-centric data experiences.
Domain
Medical Devices / Digital Health / Cardiology
Deliverable
product features
Required skills
New product planning, product management, project management, VoC research, business requirements definition, cross-functional stakeholder alignment, competitive analysis, strategic thinking, problem-solving, business acumen, systems thinking.
Preferred skills
Cardiology new product planning, digital health/SaMD/AI/ML/remote monitoring expertise, clinical care pathways knowledge.
Technologies
Mobile apps, remote monitoring, EHR ecosystems, AI/ML, digital therapeutics.
Responsibilities
Lead upstream new product planning for digital cardiac solutions; develop patient engagement frameworks; define cardiologist-centric data experiences; guide strategy for mobile apps and remote monitoring; support integration of device data into physician tools; drive VoC research; identify partnership opportunities; create marketing requirements documents; develop business requirements for new products.
Seniority
Senior, hands-on IC
