Category Analytics and AI Strategy Lead
Core
Analyze demand for Adobe's flagship products (Firefly, Photoshop, Premiere Pro) and partner with marketing teams to shape strategic priorities and influence investment decisions based on cross-channel marketing initiatives.
Role type
Senior Category Analytics and AI Strategy Lead
Builds
Strategic marketing priorities and investment decisions for Adobe's product growth
Domain
Creative software industry + AI/ML marketing analytics
Deliverable
production ML models | dashboards & analysis
Required skills
Data analysis, AI/LLM application, cross-channel marketing measurement, strategic problem structuring, quantitative modeling, stakeholder communication
Preferred skills
Familiarity with LLM/AIO tactics, mobile/social media landscape, internal analytics tool development
Technologies
Internal analytics tools, cross-channel/platform media measurement tools
Responsibilities
Measure category demand to identify marketing opportunities, evaluate early funnel signals to infer downstream impacts, establish quarterly targets for critical metrics, build frameworks to augment marketing influence on product growth, drive performance narratives with cross-functional teams, improve internal analytics processes
Seniority
Senior, hands-on IC with strategic influence
