senior product manager
Core
Leverages competitive analyses and market intelligence to identify trends, customer needs, and differentiation opportunities for pharmaceutical products.
Role type
Senior Product Manager (Pharmaceuticals)
Builds
Commercial strategy and brand plans for dedicated products
Domain
Healthcare / Pharmaceuticals
Deliverable
product features
Required skills
competitive analysis, market intelligence, product performance analysis, brand planning, sales support
Preferred skills
none stated
Technologies
none stated
Responsibilities
Leverages competitive analyses to identify market trends, customer needs and opportunities for differentiation; Plans in-depth market intelligence analysis to support business growth requirements and new opportunities development; Monitors and analyzes product performance and makes recommendations for improvements or changes; Ensures alignment of product marketing activities with corporate branding and messaging guidelines; Helps manage commercial strategy for dedicated products' brand planning process and executes marketing activities associated with brand plans; Supports sales teams with sales tools and messaging support.
Seniority
Senior