Sr. Commercial Analytics Manager, Omnichannel
Core
Sr. Commercial Analytics Manager providing unbiased, objective, and actionable analyses to support omnichannel promotional tactics and commercial planning for biopharmaceutical products.
Role type
Senior IC commercial analytics manager (omnichannel)
Builds
Commercial analytics plans, measurement plans, and strategic insights for brand and launch strategies
Domain
Biopharmaceutical / Neuroscience (CNS)
Deliverable
dashboards & analysis
Required skills
Secondary analytics, primary market research, competitive intelligence, statistical modeling, data synthesis, vendor management, project leadership, strategic consulting
Preferred skills
CNS therapeutic area experience, launch experience, managed markets experience
Technologies
Google Analytics, Search, Media Channels, Data 360, MS Excel, PowerPoint, Word
Responsibilities
Develop commercial analytics plans and manage related projects; define goals, metrics, and measurement plans for omnichannel tactics; synthesize complex data from primary and secondary sources to identify opportunities and risks; provide strategic input for annual brand plans and KPI development; manage analytics budgets; serve as a trusted advisor to Commercial leadership; build and maintain relationships with key vendors and marketing agencies.
Seniority
Senior, hands-on IC with leadership/mentoring responsibilities
