Product Owner, Media OS, IQVIA Digital
Core
Define and execute product strategy for Media OS integrations, driving omnichannel healthcare marketing execution across audience creation, planning, ad buying, and measurement.
Role type
Product Owner (Platform Integrations)
Builds
Scalable integrations between IQVIA's internal platform and third-party AdTech, marketing, and SaaS systems (DSPs, SSPs, DMPs, CRMs).
Domain
Healthcare marketing / Digital Advertising Technology (AdTech)
Deliverable
product features
Required skills
Roadmap management for third-party integrations, translating requirements into user stories, backlog prioritization, Agile workflow execution, cross-functional collaboration, platform lifecycle management, analytical mindset for data flows.
Preferred skills
Experience with The Trade Desk, LiveRamp, Snowflake, Salesforce, regulated industry (healthcare/life sciences) experience, privacy framework knowledge (HIPAA, consent-based targeting).
Technologies
DSPs, SSPs, DMPs, CRMs, The Trade Desk, LiveRamp, Snowflake, Salesforce
Responsibilities
Build and execute roadmap for third-party platform integrations; translate initiatives into actionable user stories; own full lifecycle of integrations (planning to support); lead product discovery; prioritize backlog; triage and resolve platform issues; support internal enablement; monitor product health.
Seniority
Mid-level, hands-on IC