Global Audience Insight & Engagement Advisor
Core
Uses audience insights, measurement, and performance data to strengthen engagement across communications channels (digital, email, campaigns, events) and translate findings into recommendations that improve reach and impact.
Role type
Senior IC audience insight and engagement advisor
Builds
Audience-informed communication strategies, campaigns, and reporting systems for a global nonprofit
Domain
Non-profit / Social impact / Digital communications
Deliverable
product features
Required skills
Audience segmentation, campaign performance analysis, social media management, email marketing, data visualization, stakeholder collaboration, content strategy, channel optimization, trend monitoring, budget management
Preferred skills
Non-English language fluency, global nonprofit experience, graphic design
Technologies
Sprout, Google Analytics, Microsoft Office Suite
Responsibilities
Develop and execute audience engagement strategies; track and interpret audience behavior across channels; design reporting systems for reach and conversion; guide country teams in audience-informed communications; collaborate on campaign design with measurable outcomes; optimize engagement across paid, earned, shared, and owned channels; present metrics for executive dashboards.
Seniority
Senior, hands-on IC