Sr. Manager, Creative Marketing Management – Builder Channel
Core
Leading marketing strategy, creative development, and digital execution for Samsung's Home Builder Channel to drive revenue growth for Digital and Luxury Appliances.
Role type
Senior Manager, B2B Marketing
Builds
Marketing campaigns, digital strategies, sales presentations, and collateral for home builders, distributors, and architects.
Domain
Consumer Electronics / Home Appliances
Deliverable
product features
Required skills
B2B marketing strategy, demand generation, digital marketing, customer analytics, campaign management, agency management, cross-functional leadership, presentation development, project management.
Preferred skills
Creative business solutions, leadership presence, problem-solving.
Responsibilities
Develop and execute marketing strategy for the Builder Channel; Lead creative development of campaigns and collateral; Manage external agency partners and budgets; Drive digital strategy across SamsungBuilder.com and CRM; Own relationships with product marketing teams to ensure branding standards; Interact with internal teams (Sales, Product) and external customers.