Salesforce Technical Lead- Marketing Cloud Personalisation
Core
Architect and lead delivery of Salesforce Data Cloud solutions to enable unified customer profiles and personalized experiences across MarTech platforms.
Role type
Senior Technical Lead (Salesforce Data Cloud & Marketing Cloud)
Builds
Scalable data architectures, ingestion/activation workflows, and integrated customer profile solutions
Domain
Marketing Technology (MarTech) / Customer Data Platforms (CDP)
Required skills
Salesforce Data Cloud, Marketing Cloud Personalization (MCP), Identity Resolution, API Integrations (REST/SOAP), SQL, Python, JavaScript, Data Governance, Privacy Regulations (GDPR/CCPA)
Preferred skills
Salesforce CRM/Service/Commerce Cloud, Cloud Platforms (AWS/GCP/Azure), CI/CD, DevOps, Containerization, Audience Segmentation, Journey Orchestration
Technologies
Salesforce Data Cloud, Marketing Cloud, Journey Builder, Interaction Studio, AWS, GCP, Azure
Responsibilities
Lead technical design and implementation of Data Cloud solutions, Architect data models and ingestion pipelines, Integrate Data Cloud with MCP and MarTech platforms, Collaborate with stakeholders to translate requirements, Guide development teams in building reusable components, Ensure data quality and privacy compliance, Troubleshoot complex data and integration issues, Mentor junior engineers, Support audience creation and journey orchestration workflows
Seniority
Senior, hands-on IC with mentorship responsibilities