Manager, Activation (Social)
Core
End-to-end campaign activation, performance monitoring, and optimization for social media campaigns to deliver against business goals.
Role type
Manager, Social Media Activation
Builds
Social media campaigns and client deliverables
Domain
Digital advertising / Social media buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Campaign operations, social media buying processes, financial compliance, project management, analytical thinking, platform expertise (ad servers, planning tools, DMPs), client communication, strategic thinking
Preferred skills
Programmatic media knowledge, linear/audio/OOH buying experience, emerging tech solutions identification, thought leadership
Technologies
Ad servers, ad verification platforms, planning/financial platforms, DMPs, analytics & reporting dashboards, MS Office Suite
Responsibilities
Manage daily team operations and campaign excellence; own campaign activation, troubleshooting, and optimization; partner with leadership on RFP responses and tactical recommendations; ensure adherence to campaign management processes across social platforms; update team leads on performance and strategic growth; contribute to thought leadership and new business pitches
Seniority
Manager, hands-on leadership
