东欧区域端游市场营销
Core
Lead KOL outreach and resource development for PC games in the Eastern Europe region, building a tiered creator matrix to drive brand awareness and player conversion.
Role type
Regional PC Game Marketing Manager (KOL focus)
Builds
Content creator matrix and promotional campaigns for PC games
Domain
Gaming (PC/Console) in Eastern Europe
Deliverable
product features
Required skills
KOL outreach and relationship management, content brief writing and execution, market trend analysis, competitor tracking, strategic planning
Preferred skills
Russian language proficiency, deep understanding of PC gaming ecosystem
Technologies
Social media platforms, content management tools
Responsibilities
Build and maintain a tiered KOL resource database, create and execute content promotion plans aligned with game version cycles, cultivate long-term relationships with key creators, produce market insights and competitor analysis reports