Manager, AI Search Strategy and Customer Experience
Core
Define and execute CVS Health's strategy for AI-powered search (AEO) and agentic customer experiences to ensure brand visibility, accuracy, and trust across answer engines and AI agents.
Role type
Manager, AI Search Strategy and Customer Experience
Builds
AEO platform strategy, playbooks, dashboards, and cross-functional operating models for healthcare and retail discovery.
Domain
Healthcare / Retail / AI Search / Agentic Commerce
Deliverable
product features
Required skills
AEO strategy, agentic search optimization, SEO to AEO transition, prompt-based benchmarking, citation analysis, share-of-answer measurement, data integration, strategic storytelling, cross-functional leadership
Preferred skills
Healthcare industry experience, data visualization (Tableau, Power BI), SQL, statistical analysis, Profound platform deployment, headless commerce architecture
Technologies
Profound platform, Google Business Profiles, Adobe, Google, Tableau, Power BI, SQL, Qualtrics, Kantar, Nielsen
Responsibilities
Own AEO strategy and operational roadmap; partner with stakeholders on playbooks, standards, and governance; lead evolution from SEO to AEO; serve as power-user of the Profound platform; build automated measurement workflows; partner with product/engineering on roadmap; monitor agentic commerce ecosystem; analyze customer/agent encounters; build dashboards for AI visibility and sentiment; evangelize AEO best practices; ensure compliance with HIPAA and health standards
Seniority
Manager, strategic partner & program owner