Adobe & MarTech Transformation Manager (f/m/x)
Core
Drive the adoption and development of Adobe Experience Cloud and MarTech ecosystems to enable data-driven, personalized client experiences for Deutsche Bank's Private Bank.
Role type
Transformation Manager, MarTech & Adobe Experience Cloud
Builds
Modern Marketing Technology ecosystem based on Adobe Experience Cloud
Domain
Banking (Private Bank) + Marketing Technology
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Adobe Experience Cloud, MarTech platforms, platform implementation, digital transformation, client journey mapping, marketing automation, personalization, analytics, stakeholder management, change management, project management
Preferred skills
Experience with comparable enterprise marketing technologies, ability to translate strategic objectives into scalable solutions
Technologies
Adobe Experience Cloud
Responsibilities
Drive adoption and rollout of Adobe Experience Cloud; Act as SME for Adobe integrations and governance; Translate business requirements into scalable platform capabilities; Develop standards, playbooks, and enablement formats; Support implementation of data-driven campaigns and automation; Monitor adoption and business outcomes.
Seniority
Senior, hands-on IC
