Marketing Manager - Austin
Core
Develop and execute customized tactical marketing strategies for institutional-quality rental housing portfolios to enhance property performance and support business development goals.
Role type
Marketing Manager (Real Estate)
Builds
Digital assets, collateral materials, websites, social media campaigns, and advertising programs for apartment communities.
Domain
Real Estate / Rental Housing
Deliverable
product features
Required skills
Strategic planning, brand management, project management, budget management, vendor management, digital asset management, training development, stakeholder collaboration
Preferred skills
Technology implementation, data-driven decision making, leadership
Technologies
Social media platforms, digital advertising channels, CMS, CRM tools
Responsibilities
Collaborate with onsite teams and operations to align marketing programs with portfolio goals; oversee brand consistency across the portfolio; manage acquisition and disposition marketing transitions; research and launch new marketing technologies; project manage digital asset and collateral development; oversee ORM and social media initiatives; provide marketing budget recommendations; manage advertising partners and suppliers; conduct portfolio training; maintain regular communication with operations teams.
Seniority
Manager, hands-on IC with potential supervision responsibilities
