Web Developer - Analytics
Core
Design, implement, and optimize enterprise-grade digital analytics solutions for web and marketing platforms to support data-driven decision-making and campaign performance.
Role type
Senior Google Analytics Developer (GA4/GTM)
Builds
Scalable event tracking frameworks, data integration pipelines, and performance dashboards for the Plasma-Derived Therapies business unit.
Domain
Life Sciences / Digital Analytics
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Google Analytics 4 (GA4), Google Tag Manager (GTM), JavaScript, HTML, SQL, API integration, data validation, privacy compliance (GDPR/HIPAA), event-based tracking, cross-domain measurement, A/B testing, Looker Studio, BigQuery
Preferred skills
Google Analytics certification, Salesforce Marketing Cloud integration, consent management platforms, marketing automation, DevOps/CI-CD
Technologies
GA4, GTM, Looker Studio, BigQuery, CDP, CRM, Chrome DevTools, Tag Assistant
Responsibilities
Design and maintain GA4 tracking architecture; configure GTM containers and tags; develop scalable event tracking frameworks; integrate GA4 data with enterprise platforms; build dashboards and performance reports; ensure compliance with privacy regulations; conduct root cause analysis for data discrepancies.
Seniority
Senior, hands-on IC