CareerPlan

Senior Product Manager, Ad Audiences

Toronto, CAFull-time$133k–$178k2026-10-26 → 2026-11-10

Core

Lead key advertising technologies and build ad products for audience-based targeting to deliver speed and innovation for advertisers in a data-enhanced ad marketplace.

Role type

Senior Product Manager (Ad Tech / Digital Advertising)

Builds

Audience-based targeting solutions, ad serving components, and AI-driven advertiser tools

Domain

E-commerce, Digital Advertising, Ad Tech

Deliverable

product features

Required skills

Product strategy, Audience/behavioral targeting expertise, Ad serving infrastructure knowledge, Consumer privacy regulations, Generative AI & Deep Learning, Data analysis & experimentation, Technical proficiency

Preferred skills

Experience influencing senior leadership, Cross-functional collaboration

Technologies

Generative AI, Deep Learning models, Ad serving stack

Responsibilities

Drive product and business strategy for ad technologies, Lead roadmap for ad serving and user targeting, Champion innovation in AI and automation, Partner with commercial/finance teams, Collaborate with engineering/analytics on requirements, Represent product in senior leadership forums

Seniority

Senior, hands-on IC