Director, Global Product Management, Next Best Action
Core
Director leading global Next Best Action (NBA) product capabilities to deliver omnichannel marketing and increased ROI for Gilead's therapy areas.
Role type
Director, Global Product Management (ML/Recommendation Systems)
Builds
Omnichannel marketing campaigns, customer-level targeting, and recommendation engines
Domain
Life Sciences / Pharma / Digital Marketing
Deliverable
production ML models
Required skills
Next Best Action orchestration, recommendation systems design, machine learning model development, customer journey mapping, stakeholder management, team leadership, data privacy compliance
Preferred skills
Reinforcement learning, deep learning (CNNs), genetic algorithms, collaborative filtering, omnichannel marketing analytics, pharma secondary data sources (IQVIA), AWS platform integration
Technologies
AWS, ML algorithms (Reinforcement Learning, Deep Learning, CNNs, Genetic Algorithms, Collaborative Filtering), IQVIA data sources
Responsibilities
Lead NBA product capabilities across multiple countries; Liaise with local brand teams to align NBA with marketing/operations; Manage offshore team for ML model building and maintenance; Develop targeting and orchestration algorithms; Evaluate model performance and conduct experimentation; Ensure compliance with data privacy regulations (GDPR, HIPAA)
Seniority
Director, strategic leadership with hands-on technical oversight
