Marketing Communications Specialist (m/w/d)
Core
Marketing Communications Specialist responsible for strategic planning, communication, and campaign performance for ROCKWOOL Rainwater Systems' Rockflow® underground rainwater storage solutions.
Role type
Marketing Communications Specialist
Builds
Rockflow® underground rainwater storage systems for urban areas
Domain
Construction materials / Sustainable building / Rainwater management
Deliverable
product features
Required skills
Strategic marketing planning, Online campaign management, SEO, Content development, Email marketing (Marketo), Event marketing, Copywriting, Data analysis (ROI)
Preferred skills
Technical understanding, Multi-channel marketing experience
Technologies
Marketo, SEO tools, CMS
Responsibilities
Coordinate marketing activities with Marketing Manager and Sales Team, Manage online and offline marketing campaigns, Maintain and update website for lead generation, Develop content for various channels, Plan and execute events and trade shows
Seniority
Mid-level, hands-on IC