Senior Marketing Analytics Analyst
Core
Provides consultation, interpretation, and analysis of data to support business development, service-line planning, public relations, and marketing initiatives for a hospital.
Role type
Senior Marketing Analytics Analyst
Builds
Databases and reports for decision support
Domain
Healthcare / Marketing Analytics
Deliverable
dashboards & analysis
Required skills
Data analysis, Market analysis, Competitive intelligence, Project coordination, Strategic planning, Database design
Responsibilities
Plans and coordinates hospital-wide planning and development projects; Develops and maintains relationships with departmental managers and leadership; Conducts research to develop business objectives and market analysis data; Designs databases and reports for decision support; Performs competitive intelligence gathering and analysis.