Sr. Marketing Account Manager
Core
Strategic liaison between agency and West portfolio clients, developing localized marketing strategies to drive demand generation and execute high-quality marketing solutions.
Role type
Senior Marketing Account Manager
Builds
Localized marketing programs, campaigns, and sales tools for West region clients
Domain
Energy efficiency / Sustainability marketing
Deliverable
product features
Required skills
Strategic planning, Client relationship management, Campaign execution, Performance analysis, Cross-functional collaboration, Financial management
Preferred skills
Energy/sustainability marketing experience, New Jersey market knowledge, Advanced degree or certifications
Technologies
Marketing analytics tools, CRM software
Responsibilities
Develop comprehensive marketing strategies for the West region, Build and maintain strong client relationships, Activate and execute marketing initiatives, Monitor and report on campaign KPIs, Collaborate with internal teams for cohesive messaging, Manage marketing budgets and forecast expenditures
Seniority
Senior, hands-on IC