Vice President, Brand and Communications
Core
Lead global brand and corporate communications strategy, positioning, and reputation management for a B2B SaaS social impact company.
Role type
VP of Brand and Communications (Strategic IC)
Builds
Global brand architecture, corporate narrative, executive visibility, and integrated communications programs.
Domain
B2B SaaS / Social Impact Technology
Deliverable
product features
Required skills
Global brand strategy, corporate communications, executive communications, media relations, crisis management, thought leadership, internal communications, AI-enabled brand operations, market intelligence, team leadership, budget stewardship.
Preferred skills
Public company experience, B2B SaaS/enterprise software background, responsible AI adoption.
Technologies
AI-enabled tools and workflows for brand and communications operations.
Responsibilities
Own global brand strategy and visual expression; drive awareness and category leadership; build integrated comms strategy; serve as senior counselor to executives; lead media relations and issues management; direct executive thought leadership; shape internal communications; guide brand experience across campaigns; partner cross-functionally; reimagine AI usage in brand ops; establish measurement discipline; anticipate reputational risks; build and mentor global team; steward budget and agency ecosystem.
Seniority
VP level, 12+ years progressive leadership.
