Vice President, Brand and Communications
Core
Lead global brand strategy, corporate communications, and reputation management for a B2B SaaS social impact platform, integrating AI tools to drive market awareness and trust.
Role type
VP of Brand and Communications (Strategic IC)
Builds
Global brand architecture, corporate narratives, executive visibility, and crisis readiness frameworks
Domain
B2B SaaS / Social Impact Technology / Corporate Communications
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Global brand strategy, corporate communications, executive communications, media relations, crisis management, thought leadership, team building, budget stewardship, AI integration, market intelligence, measurement discipline
Preferred skills
Public company experience, B2B SaaS/enterprise software background, responsible AI adoption, transformation leadership
Technologies
AI-enabled tools and workflows
Responsibilities
Own and evolve global AI-first brand strategy; drive measurable improvements in brand awareness and trust; build integrated corporate communications strategy; serve as senior counselor to executive leadership; lead proactive media relations and issues management; direct executive communications and thought leadership; shape internal communications; guide brand experience across campaigns and events; partner with cross-functional teams; reimagine AI usage in brand operations; establish measurement discipline; anticipate reputational risks; build and mentor a global team; steward brand budget and agency ecosystem
Seniority
VP level, 12+ years progressive leadership