Sr. Advisor – Analytics and Data Visualization (Memphis, TN or Remote in USA)
Core
Strategic analytics partner transforming complex data into actionable insights for Product, Marketing, Digital Experience, and Fundraising stakeholders to optimize digital products and measure organizational outcomes.
Role type
Senior IC analytics advisor (data visualization & experimentation)
Builds
Holistic analyses connecting audience exposure, content engagement, digital interactions, and business outcomes
Domain
Nonprofit / Digital Experience / Analytics
Deliverable
dashboards & analysis
Required skills
Adobe Analytics, product analytics, journey analytics, experimentation design, attribution modeling, data visualization, storytelling, KPI definition, cross-functional partnership
Preferred skills
Tableau, incrementality analysis, personalization measurement, next-best-action strategies
Technologies
Adobe Analytics, Tableau
Responsibilities
Translate complex business questions into analytical solutions; Design and implement measurement frameworks for digital products and constituent journeys; Evaluate audience performance and personalization effectiveness; Design, execute, and communicate results from A/B tests and incrementality analyses; Develop attribution approaches connecting digital engagement to business outcomes; Design and maintain interactive dashboards and executive-level reports.
Seniority
Senior, hands-on IC