Senior Assistant Manager (Marketing, Recruitment & Admissions)
Core
Support student outreach, recruitment, and admission functions to attract top students to graduate programmes.
Role type
Senior Assistant Manager (Marketing, Recruitment & Admissions)
Builds
Graduate programme applicant pipelines and admissions processes
Domain
Higher Education / Graduate Studies
Deliverable
client delivery
Required skills
Marketing campaign management, lead generation and nurturing, event representation, admissions process administration, prospect consultation, website and blog content coordination
Preferred skills
B2B and B2C marketing, Asian market experience, visual design, copywriting, CRM and marketing automation, data visualization, project management
Technologies
Microsoft Office, cloud software, CRM systems, Marketing Automation platforms, CMS
Responsibilities
Coordinate monthly website and blog updates, work with agencies on marketing outreach, lead generation and nurturing, represent programmes at events, consult with prospects on programme suitability, administer admissions processes, provide high-level service to applicants
Seniority
Senior, hands-on IC