Sr. Communications Manager - Fashion and Lifestyle Business Strategist
Core
Translate business and leadership insights into strategic, creative, and actionable communications plans to drive traffic, sales, and guest loyalty for Target's fashion and lifestyle business.
Role type
Senior Manager, Enterprise Communications Strategy
Builds
Strategic communications plans, briefs, and execution for Target's fashion and lifestyle portfolio
Domain
Retail / Fashion & Lifestyle
Required skills
Strategic planning, business acumen, storytelling, stakeholder management, project management, cross-functional coordination, agency management, KPI tracking, crisis management, internal editorial, public relations, multimedia production
Preferred skills
None stated
Technologies
None stated
Responsibilities
Translate insights into clear, comprehensive, and actionable briefs; activate Communications partners to compile comprehensive plans; oversee execution, managing timing and action; partner with agencies to bring outside counsel and expertise; understand communication measurement techniques and track/report against KPIs.
Seniority
Senior, hands-on IC