Director, IR Franchise
Core
Lead global strategic marketing for the Interventional Radiology (IR) franchise, driving growth for access and biopsy technologies in oncology and procedural care.
Role type
Director, Global Marketing
Builds
Global revenue and market share for IR access/biopsy product portfolio
Domain
Medical Technology / Oncology / Interventional Radiology
Deliverable
product features
Required skills
Global marketing strategy, competitive analysis, new product launch, market modeling, financial analysis, demand governance, cross-functional leadership, stakeholder management
Preferred skills
MBA, global travel (up to 30%)
Technologies
None stated
Responsibilities
Define and drive franchise strategy with VP/GM; oversee innovation and commercialization projects; develop commercialization strategies and pricing models; build global market models; manage project portfolio and roadmap; partner on acquisition/investment evaluation; lead demand planning and governance; conduct market research.
Seniority
Director, strategic leadership with direct and indirect team management