Data & Business Intelligence Senior Associate
Core
Design, deliver, and optimize marketing data products that power customer insights, campaign execution, measurement, and personalization.
Role type
Senior IC data product owner (marketing analytics)
Builds
Scalable marketing data pipelines, semantic layers, reporting views, and curated data marts
Domain
Marketing analytics and enterprise data platforms
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Advanced SQL, cloud data platforms (GCP/Azure/AWS/Snowflake), ETL/ELT pipelines, data modeling, Python, Tableau/Power BI/Looker, Agile/Jira, customer data understanding, campaign measurement, customer segmentation, journey analytics
Preferred skills
Financial services experience, Adobe Experience Platform/Analytics, Salesforce, CDPs, AI/ML data preparation, data governance frameworks
Technologies
Google Cloud Platform, Azure, AWS, Snowflake, Tableau, Power BI, Looker, Jira, Azure DevOps
Responsibilities
Define and maintain vision/roadmap for marketing data products; Partner with data engineering to build scalable pipelines; Design reporting-ready data products and semantic layers; Establish data definitions, metadata, and quality standards; Enable self-service reporting and support AI/ML initiatives; Manage product backlogs and drive stakeholder adoption
Seniority
Senior, hands-on IC