(Sr.)Brand Manager_LC
Core
Manage the Oncology product group, developing customer/patient centric marketing plans, omni-channel activities, and promotional materials for specific therapeutic areas.
Role type
Senior Brand Manager (Oncology)
Builds
Marketing plans, promotional materials, and sales enablement content for oncology products.
Domain
Pharmaceuticals / Oncology
Deliverable
product features
Required skills
Market dynamics analysis, customer insights, market access strategy, new product launch management, pricing strategy, self-paid medicine modeling, specialty-based selling, cross-functional collaboration, brand team leadership.
Preferred skills
Oncology therapeutic area experience, sales experience, medical affairs experience.
Responsibilities
Develop partnership among key opinion leaders and key stakeholders; Assist with deployment of budgets and monitoring of expenses; Develop materials for the sales force to support effective sales effort and educate sales representatives.
Seniority
Senior, hands-on IC