Senior Associate Director, IO Marketing, NSCLC
Core
Lead end-to-end marketing execution for AstraZeneca's Immuno-Oncology portfolio in non-small cell lung cancer (NSCLC), translating brand strategy into high-impact HCP programs to grow adoption and strengthen competitive position.
Role type
Senior Associate Director, US Immuno-Oncology Marketing
Builds
Integrated HCP marketing campaigns and programs for NSCLC indications
Domain
Biopharmaceuticals / Oncology / Immuno-Oncology
Deliverable
product features
Required skills
HCP marketing planning, data-driven campaign management, competitive intelligence, cross-functional team leadership, omnichannel strategy, stakeholder engagement
Preferred skills
MBA or higher, lung cancer and/or immuno-oncology experience, digital marketing expertise, launch or multi-indication brand experience
Technologies
Omnichannel platforms, performance analytics tools
Responsibilities
Own the HCP marketing plan across NSCLC, develop and manage HCP campaigns grounded in customer insights, track the rapidly evolving NSCLC landscape, create programs for multidisciplinary care teams, partner with Medical Affairs and Sales, identify and adopt new partnerships and technologies
Seniority
Senior, hands-on IC with leadership responsibilities