Franchise Lead Oncology
Core
Leading all commercial aspects of the oncology franchise, including marketing strategy, patient target identification, and cross-functional collaboration with a patient-centric approach.
Role type
Senior franchise commercial leader (oncology)
Builds
Local franchise strategy, brand plans, and market models for product optimization
Domain
Pharmaceutical industry, Oncology
Required skills
Commercial experience in pharma, Sales leadership experience, Program management experience, Senior Marketing leadership, Senior Sales leadership, Market share growth, New product launch, Creative marketing, Business acumen, Team management, Strategic planning, Analytical skills
Preferred skills
Oncology industry experience, Oncology diagnostics experience
Technologies
None stated
Responsibilities
Develop local franchise strategy and brand plans aligned with global strategy, Identify and leverage market opportunities for business growth, Oversee market data usage for product strategy optimization, Create local financial forecasts and manage P&L, Execute brand plans and KPIs through cross-functional collaboration, Plan, monitor, and report team activities, Create and manage communication materials and campaigns, Lead, train, and mentor the team, Develop and manage relationships with Key Opinion Leaders (KOLs), Collaborate with government relations partners
Seniority
Senior, hands-on IC