BM/SBM(呼吸)-Retail-上海
Core
Designs, implements, and evaluates marketing activities and distribution channel solutions for assigned brands.
Role type
Brand Marketing Manager
Builds
Marketing programs, promotional activities, and product packaging/presentation
Domain
Pharmaceuticals / Healthcare
Deliverable
product features
Required skills
Marketing strategy, market data analysis, project management, cross-functional collaboration, creative product packaging
Preferred skills
MBA, consumer/managed markets promotions, insight/market research, sales leadership, emerging markets experience, US healthcare environment knowledge
Technologies
None stated
Responsibilities
Design and implement marketing activities; review and modify marketing programs; analyze market data to identify growth opportunities; liaise with internal and external agencies; contribute to product packaging and promotional creativity
Seniority
Individual Contributor