【AstraZeneca】【ONC】Associate Brand Manager , オンコロジー事業本部 肺がん(がん免疫治療)領域マーケティング
Core
Develop and execute marketing strategies and promotional materials for AstraZeneca's oncology portfolio, specifically lung cancer immunotherapy, to support sales teams and drive patient access.
Role type
Associate Brand Manager (Oncology)
Builds
Promotional materials, sales enablement content, and market analysis reports for lung cancer immunotherapy products.
Domain
Pharmaceutical / Oncology / Immunotherapy
Deliverable
product features
Required skills
Market research analysis, hypothesis generation, sales action planning, Key External Experts (KEE) management, cross-functional collaboration, data visualization (Excel/PowerPoint)
Preferred skills
Marketing experience, survey analysis experience
Responsibilities
Plan and execute medical events and promotional materials, analyze market data to support product strategy, manage Key External Experts, collaborate with sales and medical departments, propose system improvements for marketing measurement.