Merchant, FTW (Timberland)
Core
APAC Regional Merchant for Timberland Footwear, translating consumer insights and fashion trends into product assortments and commercial strategies for the Asia-Pacific market.
Role type
Senior IC Footwear Merchant (APAC)
Builds
Seasonal footwear assortments, product briefs, and regional product capsules for Timberland
Domain
Footwear, Fashion, Lifestyle, Outdoor
Deliverable
product features
Required skills
Footwear merchandising, APAC consumer behavior analysis, trend forecasting, competitive intelligence, product strategy, pricing analysis, cross-functional collaboration
Preferred skills
Sneaker culture knowledge, regional market exclusives development, GTM execution, category management
Technologies
None stated
Responsibilities
Monitor consumer behavior and fashion trends across APAC markets; Develop seasonal product briefs and recommend assortments; Partner with global teams to align regional needs with brand vision; Lead market visits and generate competitive intelligence reports; Support GTM execution and product training; Analyze sales performance and category productivity.
Seniority
Senior, hands-on IC